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03/06Headless e-commerce

WeWantSaké

Performance-driven headless e-commerce rebuild.

Stack
Next.js · WooCommerce · Vercel · UX/UI · Performance
Role
Design, front-end & back-end
Project preview WeWantSaké

Context

WeWantSaké, a specialist Japanese sake shop, ran on a slow, dated WooCommerce that hurt the brand, the SEO and the conversion rate alike.

Solution

The WooCommerce back-office stays, but the front-end is fully rebuilt in Next.js (headless): redesigned experience, optimised catalogue and product pages, deployed on Vercel.

Results

A site four times faster, a mobile PageSpeed score above 90, and a modern shopping experience that finally does the catalogue justice.

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